News Summary
Bojangles, the iconic Southern chicken chain, is making a comeback in New York City after over three decades. The first restaurant will open in East Flatbush, Brooklyn, this winter, part of a larger plan to establish 20 locations over the next decade. With its famed fried chicken and biscuits, Bojangles aims to bring Southern flavors to NYC’s diverse culinary scene, driven by growing customer demand for authentic Southern cuisine. The chain, founded in Charlotte, North Carolina, has plans for significant expansion in New York and New Jersey beyond the initial locations.
New York
Bojangles, the well-known Southern chicken chain, is set to make a prominent return to New York City after more than three decades, with plans to open 20 new restaurant locations over the next decade. The first outlet is confirmed to launch this winter in East Flatbush, Brooklyn, with construction already underway.
The expansion announcement was made by the company, which has established itself as a favorite in the Southeastern United States for over 45 years. Famous for its hand-breaded fried chicken, signature buttermilk biscuits, and all-day breakfast options, Bojangles is anticipated to attract a significant customer base in the metropolitan area.
Leading the development of the new locations is owner-operator Habib Hashimi, who boasts extensive experience running quick-service restaurant concepts both in New York and Connecticut. The return of Bojangles to NYC is seen as an exciting opportunity to introduce the flavors and hospitality of Southern cuisine to a new generation of diners.
Future Expansion Plans
Bojangles has set its sights on expanding beyond the initial 20 locations in New York City. There are early indications that the chain may further increase its footprint in the surrounding areas, potentially adding more than 50 additional locations throughout New York and New Jersey. This aggressive expansion strategy includes considering franchising options in prime urban locations, aiming to leverage the growing demand for authentic Southern comfort food.
Market Strategy and Customer Demand
According to CEO Jose Armario, the re-entry into the New York Metropolitan area holds particular significance for Bojangles. The CEO highlighted a notable demand for genuine Southern cuisine, which has grown amid a resurgence in interest for diverse culinary experiences across the city. The company follows other successful Southern food chains, like Raising Cane’s, which has recently expanded into the NYC market.
A Rich Heritage
Founded in Charlotte, North Carolina, in 1977, Bojangles has successfully grown to operate over 800 locations across 21 states. Its iconic menu not only features the much-loved fried chicken but also an array of sides and breakfast options that have become staples in the Southeastern fast-food landscape. This combination of quality food and a unique regional flair is viewed as a compelling draw for diners in New York City, where a rich tapestry of culinary options awaits.
The public eagerly awaits the opening of the first Bojangles location, which promises to revitalize interest in Southern dining experiences within the city. As the construction progresses, excitement builds around what is projected to be a flavorful addition to the local fast-food scene, blending tradition with modern quick-service offerings.
In summary, Bojangles is not only making a comeback after being absent from New York City for decades but is also planning a significant expansion to meet the increasing appetite for Southern-style cuisine. With seasoned leadership and a strong brand identity, the company looks forward to becoming a familiar name in the bustling NYC landscape once again.
Deeper Dive: News & Info About This Topic
- Brooklyn Paper: Bojangles to Open in East Flatbush
- Tasting Table: Best Southern Food Restaurants Outside the South
- New York Times: NYC Restaurant News
- Food & Wine: Best Fried Chicken in the US
- New York Post: Bojangles Expands to East Coast
- Wikipedia: Southern Cuisine
Author: STAFF HERE NEW YORK WRITER
NEW YORK STAFF WRITER The NEW YORK STAFF WRITER represents the experienced team at HERENewYork.com, your go-to source for actionable local news and information in New York, the five boroughs, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as New York Fashion Week, Macy's Thanksgiving Day Parade, and Tribeca Film Festival. Our coverage extends to key organizations like the Greater New York Chamber of Commerce and United Way of New York, plus leading businesses in finance and media that power the local economy such as JPMorgan Chase, Goldman Sachs, and Bloomberg. As part of the broader HERE network, including HEREBuffalo.com, we provide comprehensive, credible insights into New York's dynamic landscape.
