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Destination XL Group and FullBeauty Brands Merge to Expand Size-Inclusive Apparel Market

A vibrant retail display featuring size-inclusive apparel for men and women.

Canton, Massachusetts, December 15, 2025

Destination XL Group Inc. has announced a merger with FullBeauty Brands, creating a $1.2 billion entity in the size-inclusive apparel market. FullBeauty will own 55% of the new company, with DXL holding 45%. The merger aims to enhance operational efficiency, achieve significant cost synergies, and respond to the rising demand for inclusive fashion options. With over 250 stores combined and a diverse portfolio of brands, this strategic move reflects the retail sector’s focus on body positivity and expanding customer demographics.


Canton, Massachusetts – In an exciting development within the apparel retail sector, Destination XL Group Inc. (DXLG), a prominent player in the big and tall men’s apparel market, has announced a strategic merger with FullBeauty Brands. This New York-based company specializes in plus-size clothing for both men and women, and together they are set to create a formidable $1.2 billion entity dedicated to the size-inclusive apparel market.

This merger showcases the resilience and innovative spirit of the retail industry, as companies strive to adapt and grow in a dynamic economic landscape. The consolidation aims not only to enhance market reach but to meet the rising demand for inclusive fashion options—a movement increasingly embraced amid cultural shifts towards body positivity.

Under the terms of the merger, FullBeauty shareholders will secure a 55% stake in the combined company, while DXL shareholders will control the remaining 45%. The merger is slated to close in the first half of 2026, pending necessary approvals from shareholders and regulatory bodies.

### Strategic Brand Expansion

The new entity will operate more than 250 stores under both the DXL and Casual Male XL brands. These chains are well-known for offering a comprehensive selection of big and tall men’s clothing. Meanwhile, FullBeauty Brands will introduce a diverse portfolio of over a dozen renowned plus-size apparel brands, including Cuup, Woman Within, and Roaman’s. This collaborative effort not only bolsters the number of brands available to consumers but also reflects a commitment to accommodating a wider range of size needs and preferences.

### Improving Operational Efficiency

A key objective of this merger is to achieve $25 million in cost synergies by 2027. By streamlining operations and combining resources, the companies aim to enhance efficiency and profitability. This drive towards operational excellence is emblematic of how businesses can thrive in an environment that supports innovation and adaptability. The anticipated improvements highlight how strategic mergers can fuel growth while benefitting consumers through expanded product offerings.

### A Trend Toward Mergers

This merger between Destination XL and FullBeauty is part of a larger trend seen across the retail landscape, where companies are increasingly looking to consolidate. By merging, firms can bolster their market positions and respond effectively to the evolving demands of consumers. A focus on inclusivity and accessibility in fashion represents not only a response to social changes but also a forward-thinking business strategy that caters to an expanding customer base.

### Fostering Entrepreneurial Innovation

The careful navigation of this merger illustrates the broader theme of entrepreneurial innovation within the business sector. With limited regulation often fostering a more vibrant marketplace, businesses can explore new opportunities for growth, such as expanding their reach through partnerships and collaborations. Such activities not only benefit shareholders but also create jobs and invigorate local economies.

### Conclusion

As the merger between Destination XL Group and FullBeauty Brands approaches finalization, both companies signal a positive trend towards unity and inclusivity in the retail sector. With a combined market value and an extensive portfolio of brands, this strategic move will likely transform the landscape of size-inclusive apparel. Supporting businesses that prioritize innovation and adaptability is essential for nurturing economic growth in Massachusetts and beyond. Readers are encouraged to keep an eye on such developments and consider the role they play in supporting local entrepreneurs and the economy.

Frequently Asked Questions

What is the merger between Destination XL Group Inc. and FullBeauty Brands?
Destination XL Group Inc. (DXLG), a leading retailer of men’s big and tall apparel, has announced a merger with FullBeauty Brands, a New York-based company specializing in plus-size clothing for both men and women. This strategic move aims to create a $1.2 billion entity in the size-inclusive apparel market.
What are the ownership percentages in the merged company?
Under the terms of the agreement, FullBeauty shareholders will own 55% of the combined company, while DXL shareholders will hold the remaining 45%.
When is the merger expected to close?
The merger is expected to close in the first half of 2026, pending shareholder approval and regulatory conditions.
What brands will the combined company operate?
The combined company will operate over 250 stores under the DXL and Casual Male XL brands, offering a wide range of big and tall men’s clothing. FullBeauty Brands brings a portfolio of over a dozen plus-size apparel brands, including Cuup, Woman Within, and Roaman’s.
What are the expected cost synergies from the merger?
The merger aims to achieve $25 million in cost synergies by 2027, enhancing operational efficiency and expanding the reach of size-inclusive fashion.

Key Feature Details
Merger Announcement Destination XL Group Inc. (DXLG) merges with FullBeauty Brands to create a $1.2 billion entity in the size-inclusive apparel market.
Ownership Structure FullBeauty shareholders will own 55%, and DXL shareholders will own 45% of the combined company.
Merger Timeline Expected to close in the first half of 2026, pending shareholder approval and regulatory conditions.
Brand Operations Over 250 stores under DXL and Casual Male XL brands; FullBeauty Brands adds over a dozen plus-size apparel brands.
Cost Synergies Aims to achieve $25 million in cost synergies by 2027.

Now Happening on X

  • @脈2news (Dec 15, 2025 07:42 GMT): Destination XL Group and FullBeauty Brands have entered a definitive merger of equals to form a $1.2 billion inclusive apparel retailer. View on X
  • @RetailPrintMed (Dec 12, 2025 17:47 GMT): Destination XL and FullBeauty are merging to create a $1.2 billion business focused on inclusive sizes in apparel. View on X
  • @FootwearNews (Dec 11, 2025 23:00 GMT): Destination XL is merging with FullBeauty Brands, establishing a $1.2 billion extended sizes apparel business. View on X
  • @dailyjobcuts (Dec 12, 2025 17:25 GMT): Plus apparel companies Destination XL Group and FullBeauty Brands announce a merger agreement, with FullBeauty majority-owned by Goldman Sachs, Oaktree Capital, and Clearlake Capital. View on X
  • @iNews24 (Dec 11, 2025 21:45 GMT): Apparel retailers Destination XL and FullBeauty have agreed to a merger of equals. View on X
  • @ReutersLegal (Dec 12, 2025 00:15 GMT): Retailers Destination XL Group and FullBeauty Brands have agreed to merge, forming a larger player in New York’s size-inclusive apparel market, confirming earlier reports. View on X
  • @FashionUnited (Dec 12, 2025 08:52 GMT): Destination XL merges with FullBeauty to build a larger inclusive apparel retailer amid DXL’s recent quarterly losses. View on X
  • @wwd (Dec 11, 2025 23:00 GMT): Destination XL to merge with FullBeauty Brands, creating a $1.2 billion business in extended sizes apparel. View on X

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