3 Arts Entertainment expands its talent management services with the acquisition of OManagement.
3 Arts Entertainment has acquired OManagement, a talent management firm specializing in news talent. Founder Olivia Metzger will serve as co-head of the New York office. This acquisition highlights 3 Arts’ aim to expand its services in the evolving media landscape, following its recent purchase of A&A Management. OManagement’s roster includes top journalists, enhancing 3 Arts’ reach in the news sector as the demand for effective talent management grows.
Los Angeles – 3 Arts Entertainment has officially acquired OManagement, a talent management firm that specializes in news and personality talent. This strategic move marks a significant expansion into the world of news talent management for 3 Arts, notably enhancing its portfolio of services in a rapidly evolving media landscape.
OManagement, founded by Olivia Metzger, will see Metzger step into the role of partner and co-head of 3 Arts’ New York office as part of the acquisition. This transition is positioned to leverage the expertise of OManagement in representing high-profile news talent alongside the expanded resources and production capabilities of 3 Arts Entertainment.
This acquisition is the second notable transaction for 3 Arts in just one week, coming on the heels of its purchase of A&A Management, a firm specializing in sports management. Financial terms of the deal between 3 Arts and OManagement have not been disclosed.
OManagement’s client roster includes prominent figures in the news industry such as Craig Melvin, Kristen Welker, Harris Faulkner, and Steve Kornacki. These relationships enhance 3 Arts’ reach into the media sector, ensuring a diverse array of talent representation amid the transformation of news consumption in modern society.
The partnership aims to combine OManagement’s expertise in nurturing storytelling professionals with 3 Arts’ access to extensive production and media resources. Co-CEOs of 3 Arts, Brian Weinstein and Michael Rotenberg, have highlighted the rising value of news talent and media personalities, emphasizing the collaboration’s potential to strengthen these professionals’ brands and expand their opportunities.
The acquisition arrives at a pivotal time as the media landscape is undergoing substantial transformation. As audiences increasingly turn to a variety of platforms for news, the demand for dedicated talent management has grown, establishing the need for organizations like 3 Arts and OManagement to foster and position journalists and media personalities effectively for success.
Metzger has acknowledged the rapid evolution in the news industry, yet she underlined the continual necessity for strategic support to storytellers. The collaboration aims to provide clients with new opportunities while ensuring personalized attention, a crucial aspect in an era where storytelling and content creation are vital to engaging audiences.
By merging deep experience in talent development with the strengths that 3 Arts brings in production and media strategy, the acquisition seeks to position both firms favorably in supporting cultural influencers and media personalities. With a focus on creating impactful content, this partnership is set to enhance the prospects for their clients in an increasingly competitive environment.
3 Arts Entertainment is majority owned by Lionsgate Studios, further solidifying its ability to provide robust support and opportunities for its talent, as it continues to navigate the intricate realities of the modern media industry.
In conclusion, the acquisition of OManagement by 3 Arts Entertainment signals a significant shift in talent management within the news sector, driving forward the importance of strategic partnerships that can adapt to the changing demands of the audience and the industry.
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